Bob and Patrick talk about about positioning with Philip Morgan, author of Positioning Crash Course ... and use Bob as a guinea pig for one of the examples ;-)
Check out Philip's virtual bookshelf below.
Bob and Patrick - inspired by their conversation with Saravana (episode 20) - talk about how to use content marketing to build a brand.
Patrick speaks with Tim Matthews from Incapsula about essential marketing techniques to scale your SaaS business. Read this article for Tim's take on marketing essentials!
Take a look at Tim's office library for great books on marketing and more!
The Startup Success Podcast is lovingly hosted by Bob Walsh and Patrick Foley.
You can support Bob by hiring him as a content marketing/ software development consultant ...
You can support Patrick by considering working for Moraware (who is also kind enough to pay all the production costs for this show)